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PROJECT OVERVIEW
PROJECT OVERVIEW
Bucket.io is a powerful platform designed for creating segmentation funnels to assist marketers in generating leads. Developed by Ideaware for Ryan Levesque, a best-selling marketing author, the platform features the ability to create surveys that integrate seamlessly with third-party programs like Zapier, allowing connections with services such as Mailchimp and ActiveCampaign. Users can monitor the performance of live surveys, gaining access to important data to see how many and what types of leads were generated.
Please note that the mockups shown are not the final versions due to confidentiality agreements. However, I created a distinct UI to give you an idea of the overall user experience.
Bucket.io is a powerful platform designed for creating segmentation funnels to assist marketers in generating leads. Developed by Ideaware for Ryan Levesque, a best-selling marketing author, the platform features the ability to create surveys that integrate seamlessly with third-party programs like Zapier, allowing connections with services such as Mailchimp and ActiveCampaign. Users can monitor the performance of live surveys, gaining access to important data to see how many and what types of leads were generated.
Please note that the mockups shown are not the final versions due to confidentiality agreements. However, I created a distinct UI to give you an idea of the overall user experience.
PROJECT OVERVIEW
Bucket.io is a powerful platform designed for creating segmentation funnels to assist marketers in generating leads. Developed by Ideaware for Ryan Levesque, a best-selling marketing author, the platform features the ability to create surveys that integrate seamlessly with third-party programs like Zapier, allowing connections with services such as Mailchimp and ActiveCampaign. Users can monitor the performance of live surveys, gaining access to important data to see how many and what types of leads were generated.
Please note that the mockups shown are not the final versions due to confidentiality agreements. However, I created a distinct UI to give you an idea of the overall user experience.
MY ROLE
MY ROLE
As the lead designer for Bucket.io, I was responsible for overseeing the entire design process, from user experience (UX) research to the delivery of final designs for development. My focus was on creating an intuitive and user-friendly platform that meets the needs of marketers while ensuring that the design aligns with the brand's identity. I collaborated closely with the development team to ensure a smooth handoff and an efficient implementation of the design.
As the lead designer for Bucket.io, I was responsible for overseeing the entire design process, from user experience (UX) research to the delivery of final designs for development. My focus was on creating an intuitive and user-friendly platform that meets the needs of marketers while ensuring that the design aligns with the brand's identity. I collaborated closely with the development team to ensure a smooth handoff and an efficient implementation of the design.
Dashboard Overview
Dashboard Overview
The dashboard is the main hub for Bucket.io users, displaying a summary of their active funnels. Upon logging in, users receive notifications to remind them about their previously worked funnel, prompting them to continue. Additionally, users can easily create new funnels, whether they opt for a Discovery Funnel or a Segmentation Funnel, ensuring efficient project management and streamlined marketing efforts.
The dashboard is the main hub for Bucket.io users, displaying a summary of their active funnels. Upon logging in, users receive notifications to remind them about their previously worked funnel, prompting them to continue. Additionally, users can easily create new funnels, whether they opt for a Discovery Funnel or a Segmentation Funnel, ensuring efficient project management and streamlined marketing efforts.
Funnel Creation Overview
Funnel Creation Overview
When users click the "Create" button to select a Discovery or Segmentation Funnel, a modal appears. This modal enables users to name their funnel and assign an internal name. Users can also choose the type of survey to create, with options like Button, Full, Exit, Entry, and Splash Page, each offering unique features.
When users click the "Create" button to select a Discovery or Segmentation Funnel, a modal appears. This modal enables users to name their funnel and assign an internal name. Users can also choose the type of survey to create, with options like Button, Full, Exit, Entry, and Splash Page, each offering unique features.
Survey Builder Overview
Survey Builder Overview
The Survey Builder allows users to configure their surveys and add different question types. Users can customize their surveys by selecting formats such as multiple-choice, open-ended, and rating scales, making it easy to gather insights and engage their audience.
The Survey Builder allows users to configure their surveys and add different question types. Users can customize their surveys by selecting formats such as multiple-choice, open-ended, and rating scales, making it easy to gather insights and engage their audience.
Real-Time Preview and Logic Overview
Real-Time Preview and Logic Overview
While customizing the survey, users can see a real-time preview of how it looks. Each time a question is added, users can specify as many response options as needed. Additionally, users can integrate logic into the responses, allowing the survey to follow different paths based on participants' answers, enhancing personalization and engagement.
While customizing the survey, users can see a real-time preview of how it looks. Each time a question is added, users can specify as many response options as needed. Additionally, users can integrate logic into the responses, allowing the survey to follow different paths based on participants' answers, enhancing personalization and engagement.
Customization Options Overview
Customization Options Overview
Users can customize their surveys with a high degree of flexibility, choosing from various pre-set layouts provided by the tool. They can change fonts and their attributes, adjust colors, and style buttons to match their branding. Additionally, users can generate images using Unsplash or upload their own, allowing for a personalized and visually appealing survey experience.
Users can customize their surveys with a high degree of flexibility, choosing from various pre-set layouts provided by the tool. They can change fonts and their attributes, adjust colors, and style buttons to match their branding. Additionally, users can generate images using Unsplash or upload their own, allowing for a personalized and visually appealing survey experience.
Integration with Zapier Overview
Integration with Zapier Overview
Users can integrate their funnels with Zapier to connect with other services, such as Mailchimp. This seamless integration facilitates the transfer of collected survey data to marketing automation tools, allowing users to manage their leads efficiently and enhance their marketing efforts across multiple platforms.
Users can integrate their funnels with Zapier to connect with other services, such as Mailchimp. This seamless integration facilitates the transfer of collected survey data to marketing automation tools, allowing users to manage their leads efficiently and enhance their marketing efforts across multiple platforms.
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